Luma park
Just south of Stockholm City lay Luma Park, a protected factory building from the nineteen thirties. It contains offices, restaurants, cafe and conference facilities etceteras. This is the sign on the roof. Here is a view from the building, and here are more signs.
Hammarby Sjöstad (map) 10 April 2008 | others bloggar technorati
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4 comments:
A neat look at the sign and that makes the post interesting enough to have a look. Nice work.
This reminds me of the "NG LI" campaign from the Finnish shipping company Viking Line some years back. They promoted their logotype aggressively by displaying only part of it. Our brains added the missing pieces, just like they had intended. Very effective marketing.
Thank you Abraham!
Och inte kan dom stava. Luma huset, vad är det för någonting?
http://www.restlumapark.se/
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